Away-from-home tissue and hygiene is predicted to register strong growth rates over the forecast period. Both AFH adult incontinence and away-from-home tissue are set to contribute to this performance.
Horeca (hotels, restaurants, and catering) is expected to significantly drive growth for away-from-home tissue in South Africa over the forecast period. As the economy continues to stabilise and improve, an increasing number of people will spend greater time outside of the home, leading to rising demand for away-from-home tissue.
In South Africa, there was a downward trend in pulp exportation during the pandemic due to the lower production of this material, including less paper waste stemming from businesses. On the other hand, virgin pulp offerings are being increasingly explored by leading brands such as Dinu (Universal Paper & Plastics BOP (Pty) Ltd), which uses this material across its range, as does Twinsaver in its bulk 1-ply packs.
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Understand the latest market trends and future growth opportunities for the Away-From-Home Tissue and Hygiene industry in South Africa with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Away-From-Home Tissue and Hygiene industry in South Africa, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Away-From-Home Tissue and Hygiene
Away-from-home sales covers all sales of tissue and hygiene products in the Incontinence, Wipes, Toilet Paper, Tissues, Paper Tableware and Paper Towels sectors that are intended for use outside of the home. This could be in medical institutions, offices, hotels and restaurants or government controlled environments such as schools and the military.
See all of our definitionsThis report originates from Passport, our Away-From-Home Tissue and Hygiene research and analysis database.
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