Headphones will see further growth in over the forecast period, albeit at a slower pace than witnessed during the boom during the pandemic. With more local consumers using their mobile devices for entertainment and communication, the need for headphones that offer high-quality sound and reliable connectivity will increase.
Due to their convenience and evolving features, TWS earbuds are poised for continued growth. As more consumers adopt these devices, both mass-market and premium segments are expected to see volume growth.
E-commerce is expected to become more relevant in headphones over the forecast period. The category already has a high percentage of sales through the online channel, and this is expected to grow further, as consumers increasingly seek a wider range of options at competitive price points.
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Understand the latest market trends and future growth opportunities for the Headphones industry in Portugal with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Headphones industry in Portugal, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Headphones
This category only covers products designed for retail sale and consumer usage. Products bundled for free as part of computers or mobile sales will be excluded. It includes Wireless Headbands, Wireless Earphones, and TWS earbuds. Headphones priced below US$100 are categorized as mass headphones. Headphones priced US$100 and above are categorized as premium headphones.
See All of Our DefinitionsThis report originates from Passport, our Headphones research and analysis database.
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