Collaborations between footwear brands and other fashion labels, or popular licensed characters, are expected to persist as a marketing strategy in the longer term, as the leading players seek to retain consumers’ interest. Sketchers, for example, unveiled its Skechers x Transformers Collection in 2023, which spanned men’s, women’s and children’s footwear.
Consumers are increasingly seeking comfort, as well as style, when it comes to their footwear. This trend was bolstered by the pandemic, which saw more people choosing to adopt a healthier lifestyle.
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Understand the latest market trends and future growth opportunities for the Footwear industry in Malaysia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Footwear industry in Malaysia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Footwear
This is the aggregation of children's footwear, men's footwear and women's footwear. Includes all men’s, women’s and children’s outdoor and indoor shoes made of materials as leather, fabric or plastic. Outdoor shoes includes all dress shoes, trainers, sports shoes, sandals, boots, pumps, and high heels. Indoor shoes includes house-shoes and slippers. Items must be new when sold to the consumer; second-hand/used footwear is excluded. Antique and/or vintage footwear is also excluded. Sports footwear (broken out as a separate category) is included in total footwear figure. One pair of footwear constitutes one volume unit.
See All of Our DefinitionsThis report originates from Passport, our Footwear research and analysis database.
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