Total volume sales of spirits will rebound in 2025 and expand during the forecast period as a whole, in contrast to the decline seen in the review period, with premiumization and the increasing popularity of cocktails the main drivers of growth. However, the government’s decision to phase out sachet whisky by 2025 is likely to impede growth.
On-trade volume sales of spirits will outperform on-trade sales during the forecast period, fuelled by evolving nightlife dynamics and experiential marketing strategies. Snack bars, lounges, and nightclubs are embracing creative approaches to elevate spirits consumption and enhance social experiences.
The volume of locally produced blended Scotch whisky is anticipated to increase, contributing to overall growth in whisky. In Cameroon, sachet whisky, predominantly comprising blended Scotch whisky, continues to hold a substantial market share.
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Understand the latest market trends and future growth opportunities for the Spirits industry in Cameroon with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Spirits industry in Cameroon, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty
Spirits
This is the aggregation of whisk(e)y, brandy and Cognac, white spirits, rum, tequila, liqueurs and other spirits.
See all of our definitionsThis report originates from Passport, our Spirits research and analysis database.
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