The spirits market in Costa Rica is projected to experience steady, although modest growth over the forecast period. Consumers will continue to look for ways to save money, often timing their purchases to coincide with promotions.
Sustainability continues to be a key area of focus in Costa Rica, with consumers increasingly seeking brands that prioritise ethical and eco-friendly practices. Brands such as Flor de Caña Ron Eco (a premium rum) are highlighting attributes such fair trade certification, being distilled using 100% renewable energy, and packaging with recycled materials.
Traditionally, whisky in Costa Rica is enjoyed neat or poured over ice. However, in February 2024, the renowned Johnnie Walker brand launched Johnnie Walker Blonde, a whisky crafted to redefine the drinking experience.
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Understand the latest market trends and future growth opportunities for the Spirits industry in Costa Rica with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Spirits industry in Costa Rica, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty
Spirits
This is the aggregation of whisk(e)y, brandy and Cognac, white spirits, rum, tequila, liqueurs and other spirits.
See all of our definitionsThis report originates from Passport, our Spirits research and analysis database.
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