As a leading market for second-hand clothing sales, apparel retailers in Norway face increasing competition from this growing sector. In response, many retailers are now actively launching their own second-hand solutions to stay competitive.
Apparel is one of the largest product categories which Norwegians buy from foreign e-commerce retailers. Indeed, the e-commerce sector in Norway continues to thrive, with fashion being one of the leading categories.
As tourism continues to grow in Norway, particularly in urban areas and popular destinations in the North of the country, clothing retailers are likely to see increased footfall and sales. Tourists often seek local fashion items as souvenirs or gifts, as well as warmer clothes, shoes, and equipment for Arctic adventures or hiking.
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Understand the latest market trends and future growth opportunities for the Apparel and Footwear Specialists industry in Norway with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Apparel and Footwear Specialists industry in Norway, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Apparel and footwear specialists are chained or independent retail outlets with a primary focus on selling one or more of the following categories: clothing, footwear, and/or fashion accessories (costume jewellery, sunglasses, belts, hats, gloves, handbags, scarves, etc.). Apparel specialists include specialty apparel like wedding dress shops. Example brands include Primark, TJ Maxx, and Zara. Sportswear retailers, such as Adidas and Nike, are excluded from this channel and are included in Sports Goods Stores; this is due to the companies considering themselves sports companies as opposed to apparel companies.
See all of our definitionsThis report originates from Passport, our Apparel and Footwear Specialists research and analysis database.
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