Over the forecast period, apparel and footwear specialists is expected to continue on its growth trajectory, especially as new players enter the local market, highlighting that Chilean consumers are demanding of variety and quality. The effect of e-commerce will remain as one of the main competitors for the channel, particularly through ultra-fast fashion players such as Shein, as well as the growth of retailers such as department stores and hypermarkets.
Offering a better product mix will increasingly become a key element to drive channel development and interaction with consumers over the forecast period. In this sense, activity by Zara and H&M to better position their beauty and personal care products should increase the attractiveness of the in-store shopping experience for Chilean consumers, especially as they are always searching for the latest fashionable offers.
Over the forecast period, Chile is expected to experience further changes to its weather patterns. Changing winter weather and hotter summers, moving from wet to extreme draught, means that Chileans need their apparel to be suitable for different seasons.
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Understand the latest market trends and future growth opportunities for the Apparel and Footwear Specialists industry in Chile with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Apparel and Footwear Specialists industry in Chile, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Apparel and footwear specialists are chained or independent retail outlets with a primary focus on selling one or more of the following categories: clothing, footwear, and/or fashion accessories (costume jewellery, sunglasses, belts, hats, gloves, handbags, scarves, etc.). Apparel specialists include specialty apparel like wedding dress shops. Example brands include Primark, TJ Maxx, and Zara. Sportswear retailers, such as Adidas and Nike, are excluded from this channel and are included in Sports Goods Stores; this is due to the companies considering themselves sports companies as opposed to apparel companies.
See all of our definitionsThis report originates from Passport, our Apparel and Footwear Specialists research and analysis database.
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