Apparel and footwear specialists in Brazil is set to return to solid current value growth rates throughout the forecast period, and see a continuous slow rise in outlet numbers. Nevertheless, an increasing number of people are shopping via e-commerce, which is likely to provide strong competition for apparel and footwear specialists in the forecast period.
The merger of Arezzo&Co and Grupo de Moda Soma, with the offering of 34 brands of apparel and footwear, should help boost sales in the channel over the period 2024-2029. This will inevitably trigger actions by its direct competitors – Lojas Renner, Guararapes/Riachuelo, C&A Modas, Zara, and Lojas Marisa – to try and sell more products and increase their respective sales and shares; or at least preserve them to compete with Azzas 2154 SA.
The Lojas Marisa retail chain is one of the largest women’s fashion and lingerie chains in Brazil, but since the beginning of the last decade it has been experiencing a long-standing financial crisis due to squeezed margins and a lack of innovation. However, Lojas Marisa’s financial situation will continue to be worrying.
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Understand the latest market trends and future growth opportunities for the Apparel and Footwear Specialists industry in Brazil with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Apparel and Footwear Specialists industry in Brazil, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Apparel and footwear specialists are chained or independent retail outlets with a primary focus on selling one or more of the following categories: clothing, footwear, and/or fashion accessories (costume jewellery, sunglasses, belts, hats, gloves, handbags, scarves, etc.). Apparel specialists include specialty apparel like wedding dress shops. Example brands include Primark, TJ Maxx, and Zara. Sportswear retailers, such as Adidas and Nike, are excluded from this channel and are included in Sports Goods Stores; this is due to the companies considering themselves sports companies as opposed to apparel companies.
See all of our definitionsThis report originates from Passport, our Apparel and Footwear Specialists research and analysis database.
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