In-car entertainment is anticipated to continue to decline in retail volume terms in the US over the forecast period. One significant factor contributing to this decline is the widespread integration of advanced entertainment and navigation systems into newer vehicles as standard features.
The superior integration and functionality of embedded navigation systems within modern vehicles, as well as the widespread availability and convenience of smartphone navigation applications, will contribute to continued decline for in-car navigation in the US throughout the forecast period. As technology continues to evolve, it is likely that stand-alone in-car navigation devices will continue to face challenges in maintaining relevance in the automotive navigation market.
In recent years, the landscape of in-car entertainment in the US has undergone a profound transformation due to the remarkable strides in factory-installed systems, which have effectively dampened the demand for aftermarket alternatives. The discerning modern consumer now derives ample satisfaction from the exceptional quality and diverse features offered by factory-fitted systems, casting a shadow over the allure of aftermarket upgrades.
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In-Car Entertainment
In-car Entertainment consists of In-Dash Media Players, In-Car Navigation, and In-Car Speakers.
See All of Our DefinitionsThis report originates from Passport, our In-Car Entertainment research and analysis database.
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