Over the forecast period, direct selling in Mexico is expected to show positive growth rates in current value terms, with increases across all categories. Many people value the personal service offered by a single representative, as well as the customisation opportunities that direct selling offers, particularly in beauty and personal care.
Sustainability will continue to be a key component in the long-term strategies of several direct selling companies, which will implement initiatives with a positive environmental impact, from ingredients to product packaging. For example, thanks to establishing a new innovation centre in Brazil, Avon is incorporating more recycled plastic, prioritising the development of more sustainable products as part of the group’s goals for 2030.
Financial inclusion is gaining relevance in Mexico, and several channels are adopting modern payment methods, as well as loyalty cards. As a consequence, players in direct selling are diversifying, and incorporating new payment methods in order to offer better options to customers, as well as adopt similar options to other channels, such as health and beauty specialists, as well as apparel and footwear specialists.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Direct Selling industry in Mexico with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Direct Selling industry in Mexico, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Direct Selling
Direct selling is the marketing of consumer goods directly to consumers, generally in their homes or the homes of others, at their workplace, and other places away from permanent retail locations. Direct selling occurs in two primary ways: On a one-to-one basis (usually by prior arrangement a demonstration is given by a direct seller to a customer) or on a party-plan basis (selling through explanation and demonstration of products to a group of prospective customers by a direct seller usually in the home of a host(ess) who invites other persons for this purpose). Avon stands as a prime example of a direct seller using one-to-one selling, whereas Tupperware is famous for its party-plan method. Direct selling of services - such as insurance, telecoms, other utilities, and financial services - are excluded.
See All of Our DefinitionsThis report originates from Passport, our Direct Selling research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!