The level of competition within gum in India is set to become more intense in the forecast period, as a result of new companies entering the category, along with unique product innovations. New domestic brand Gud Gum has focused on natural and healthier ingredients, attracting consumers looking for alternatives to the traditional gum base, which primarily consists of a blend of polymers, waxes, and elastomers.
Rising awareness campaigns around ingredients in India continue to encourage consumers to be more mindful of their snacking choices. This is increasingly driving consumer interest towards healthier and functional offerings, which in turn is likely to influence consumers’ purchasing decisions for gum in the years ahead.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Gum industry in India with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Gum industry in India, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Gum
This report originates from Passport, our Gum research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!