The labelling law enacted in 2022 has had a significant impact on processed fruits and vegetables, prompting companies to improve ingredients and avoid black octagon warnings. In the case of shelf-stable vegetables and beans, local players have reduced the amount of added salt.
Frozen fruit is expected to show the most dynamic growth in retail volume terms over the forecast period, though from a low base. Sales are dominated by the brands Karinat and Green Life, but greater competition is expected in the short term with the end of import barriers.
Private label is expected to gain ground over the forecast period, although likely at a lower rate than will be see for other categories within staple foods. Private label products marry affordability with quality - a combination that resonates with cost-conscious shoppers.
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Understand the latest market trends and future growth opportunities for the Processed Fruit and Vegetables industry in Argentina with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Processed Fruit and Vegetables industry in Argentina, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Processed Fruit and Vegetables
This is the aggregation of processed shelf stable fruit and vegetables and processed frozen fruit and vegetables.
See all of our definitionsThis report originates from Passport, our Processed Fruit and Vegetables research and analysis database.
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