Processed fruit and vegetables will be popular with consumers in Austria throughout the forecast period thanks to its products’ high convenience factor. The rising popularity of plant-based diets and the increasing number of flexitarians, vegans and vegetarians is expected to further drive demand for meat alternatives and plant-derived food options, thus contributing to overall growth in processed fruit and vegetables.
Sustainability and local production in processed fruit and vegetables will remain key focus areas over the forecast period for consumers and manufacturers alike. Players providing regional products will benefit from a continued strong interest in local produce.
Frozen potatoes will see further growth over the forecast period, with its products being convenient, widely available and frequently used as a side dish. Austrians will look for sustainable options and brands offering locally produced potatoes.
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Understand the latest market trends and future growth opportunities for the Processed Fruit and Vegetables industry in Austria with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Processed Fruit and Vegetables industry in Austria, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Processed Fruit and Vegetables
This is the aggregation of processed shelf stable fruit and vegetables and processed frozen fruit and vegetables.
See all of our definitionsThis report originates from Passport, our Processed Fruit and Vegetables research and analysis database.
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