The forecast for RTD tea suggests a gradual recovery, driven primarily by premium positioning that appeals to high-income consumers. This product area, less affected by economic fluctuations, is expected to sustain growth in the short term.
Uruguay's growing health and wellness trend presents a significant opportunity for RTD tea to expand its consumer base. As more individuals become health-conscious, they may seek alternatives to traditional carbonated beverages.
The functional properties of tea, such as its links to coronary health and calming effects, align well with emerging consumer preferences for health-enhancing beverages. Leveraging these attributes, RTD tea manufacturers could expand into functional RTD teas, including kombucha and carbonated tea.
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Understand the latest market trends and future growth opportunities for the RTD Tea industry in Uruguay with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the RTD Tea industry in Uruguay, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
RTD Tea
This category includes all packaged products based on brewed tea or tea extract. May be sweetened or unsweetened, carbonated or still, with a wide variety of different flavourings. May contain juice.
See all of our definitionsThis report originates from Passport, our RTD Tea research and analysis database.
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