Sales of coffee are expected to see strong growth over the forecast period both through the retail and foodservice channels. Not only is coffee a traditionally popular drink in the Kingdom but premiumisation and new product development has helped bring a new audience of younger consumers to the category who are keen to experiment with and experience new varieties of coffee.
Fresh coffee is likely to remain the central focus of new product development over the forecast period, with this being the most popular category. New entrants, particularly local brands, are anticipated to emerge as a result of the enduring popularity of coffee amongst locals.
Nestlé plans to invest a total of SAR7.0 billion in the Kingdom of Saudi Arabia over the next decade, beginning with an initial investment of SAR375 million to build a state-of-the-art manufacturing plant in the country that is scheduled to begin operations in 2025.
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Understand the latest market trends and future growth opportunities for the Coffee industry in Saudi Arabia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Coffee industry in Saudi Arabia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Coffee
This is the aggregation of fresh coffee and instant coffee. Please note that foodservice sales of coffee are volumes sold to the on-trade (foodservice) sector and not those sold to the consumer.
See All of Our DefinitionsThis report originates from Passport, our Coffee research and analysis database.
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