Increasing regulation and restrictions on tobacco retailing have played a significant role in the growth of illicit tobacco in Australia, and there are concerns that increasing restrictions on e-vapour products will only serve to fuel an illicit market for the category. Media reports have already emerged that exporters from China shipping millions of single use e-vapour products into Australia have informed dealers they will receive their money back if the illegal smoking devices are seized by customs.
Since the emergence of the pandemic, global and domestic supply chain disruptions have wreaked havoc with supply into Australian retailers, resulting in significant unit price growth and a key driver behind the inflationary pressures the country has been facing. E-vapour products have not been immune to these pressures, with significant increases in unit prices across the category.
The import of heated tobacco products in Australia remains subject to rigorous regulation. These products are classified as “prohibited imports”, and can only be brought into the country with a permit issued by the Australian Border Force for commercial or personal use.
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Understand the latest market trends and future growth opportunities for the Smokeless Tobacco, E-Vapour Products and Heated Tobacco industry in Australia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Smokeless Tobacco, E-Vapour Products and Heated Tobacco
Combined total of the four categories: Smokeless (including moist snuff and chewing tobacco), e-vapour products, heated tobacco and tobacco free oral nicotine.
See All of Our DefinitionsThis report originates from Passport, our Smokeless Tobacco, E-Vapour Products and Heated Tobacco research and analysis database.
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