Over the forecast period, the growth of closed system single use products is expected to be more moderate compared to the past, for various reasons. On one side, the fact that these products can no longer be purchased online effective 2025 will limit purchases as they will become less accessible.
Players will likely continue to focus on offering a wide range of flavours within e-liquids with this seen to be crucial in retaining the interest of consumers and attracting new ones. Flavours also play a significant role in encouraging consumers to shift from traditional cigarettes to e-vapour products, with this perceived to be helpful in helping them to quit smoking altogether.
In the years to come, the growth of heated tobacco products will likely increasingly be linked to new product developments. New and more advanced tobacco heating devices are likely to appear in the market as the competition increases, while there will likely also be a growing range of new and more appealing blends.
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Understand the latest market trends and future growth opportunities for the Smokeless Tobacco, E-Vapour Products and Heated Tobacco industry in Italy with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Smokeless Tobacco, E-Vapour Products and Heated Tobacco industry in Italy, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Smokeless Tobacco, E-Vapour Products and Heated Tobacco
Combined total of the four categories: Smokeless (including moist snuff and chewing tobacco), e-vapour products, heated tobacco and tobacco free oral nicotine.
See all of our definitionsThis report originates from Passport, our Smokeless Tobacco, E-Vapour Products and Heated Tobacco research and analysis database.
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