Substantial increases in excise duties across several product categories are set to have a profound impact on the market for e-vapour products and heated tobacco. From 1 March 2025, the excise duty on e-liquids rose sharply from PLN0.
The sale of heated tobacco products with flavours other than tobacco will be banned under an amendment to the Act on Health Protection Against the Consequences of Tobacco and Tobacco Product Use, passed by the Sejm in February 2025. Manufacturers and retailers have been granted a nine-month transition period, with the ban expected to come into force at the beginning of 2026.
Over the forecast period, heated tobacco is expected to be a key area of innovation in the market. Manufacturers will focus on enhancing device efficiency, user convenience, and reducing harmful emissions - responding both to tightening regulations and evolving consumer expectations.
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Understand the latest market trends and future growth opportunities for the Smokeless Tobacco, E-Vapour Products and Heated Tobacco industry in Poland with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
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Smokeless Tobacco, E-Vapour Products and Heated Tobacco
Combined total of the four categories: Smokeless (including moist snuff and chewing tobacco), e-vapour products, heated tobacco and tobacco free oral nicotine.
See all of our definitionsThis report originates from Passport, our Smokeless Tobacco, E-Vapour Products and Heated Tobacco research and analysis database.
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