The market is currently shifting from traditional smoking options like cigarettes, cigars and water pipe tobacco to heated tobacco and e-vapour products. As such, competition between heated tobacco and e-vapour products is strong.
As consumers continue to quit smoking cigarettes for reasons of health, financial budgeting, and in line with the efforts of the Saudi government to reduce smoking prevalence in the country, it is expected that e-vapour products and heated tobacco will continue to gain in popularity. This will also be driven by new consumers who are interested to try such products, even if they do not have an existing smoking history.
E-commerce sales of e-vapour and heated tobacco products will become more common over the forecast period. This trend already started over the review period, as was seen with the iqos.
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Understand the latest market trends and future growth opportunities for the Smokeless Tobacco, E-Vapour Products and Heated Tobacco industry in Saudi Arabia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Smokeless Tobacco, E-Vapour Products and Heated Tobacco
Combined total of the four categories: Smokeless (including moist snuff and chewing tobacco), e-vapour products, heated tobacco and tobacco free oral nicotine.
See All of Our DefinitionsThis report originates from Passport, our Smokeless Tobacco, E-Vapour Products and Heated Tobacco research and analysis database.
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