A ban on disposables at the end of 2024 would be likely to limit value growth in the forecast period. In fact, these products turn out to be at least two to four times more expensive to use than all other vaping products.
As in previous years, closed systems have a more positive outlook than open systems, as they are easier to use and, above all, help to strengthen the loyalty of customers who can only use specific cartridges. This model, which captures the customer base and also opens up new marketing opportunities such as subscription sales, is already being offered by the Vuse brand, and also by its most direct competitor, Blu.
Heated tobacco is under scrutiny from the French Government, which imposed neutral packaging in 2023. When it comes to pricing, the final unit price of heated tobacco was frozen during the pandemic years, but in 2023 the scenario was different as there were strong increases of taxes and unit prices.
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Understand the latest market trends and future growth opportunities for the Smokeless Tobacco, E-Vapour Products and Heated Tobacco industry in France with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Smokeless Tobacco, E-Vapour Products and Heated Tobacco industry in France, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Smokeless Tobacco, E-Vapour Products and Heated Tobacco
Combined total of the four categories: Smokeless (including moist snuff and chewing tobacco), e-vapour products, heated tobacco and tobacco free oral nicotine.
See All of Our DefinitionsThis report originates from Passport, our Smokeless Tobacco, E-Vapour Products and Heated Tobacco research and analysis database.
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