Retail volume sales of e-vapour products are expected to rebound in 2025 and expand at a broadly similar rate to that seen during the review period across the forecast period as a whole. This growth will be driven primarily by younger consumers particularly Gen Z and urban, middle- and upper-income millennials—who view e-vapour products as an innovative sensory experience that better aligns with their lifestyles than traditional tobacco products.
Bolivian consumers, particularly younger ones, are showing less interest in strong conventional flavours, both in traditional tobacco products and e-vapours. There is a clear generational shift in taste preferences, with the market increasingly demanding products featuring innovative, exotic, and fruity flavours.
The Bolivian market is entering an initial phase of functional vaping devices that are marketed with claims of supporting well-being. Among the brands that have recently appeared on the market though still with limited distribution are options such as the Melo Plus vape, which claims to contain melatonin, a compound believed to help regulate sleep and heart rate.
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Understand the latest market trends and future growth opportunities for the Smokeless Tobacco, E-Vapour Products and Heated Tobacco industry in Bolivia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Smokeless Tobacco, E-Vapour Products and Heated Tobacco industry in Bolivia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Smokeless Tobacco, E-Vapour Products and Heated Tobacco
Combined total of the four categories: Smokeless (including moist snuff and chewing tobacco), e-vapour products, heated tobacco and tobacco free oral nicotine.
See all of our definitionsThis report originates from Passport, our Smokeless Tobacco, E-Vapour Products and Heated Tobacco research and analysis database.
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