Street stalls/kiosks are set to experience healthy growth in Malaysia in terms of both constant value sales (2024 prices) and number of outlets, albeit at a slower pace than during the review period. This will be partially driven by the expansion plans of international chains, with tea drink brands from China, such as Beutea, Chagee, Mixue, Heytea, and Tea Expert, rapidly gaining traction.
As consumer expectations rise, many street stalls and kiosks in Malaysia are evolving to meet the demand for more comfortable and sociable dining experiences. This shift includes the introduction of seating areas, allowing customers to sit, relax, and enjoy their drinks at their leisure.
In response to rising competition, street stalls and kiosks in Malaysia are expected to diversify their product offerings. In 2024, Malaysia witnessed the emergence of several new street stall concepts, such as Ben's Cookies and All About Chew, both selling freshly baked cookies.
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Street Stalls/Kiosks
Small, sometimes mobile, foodservice providers characterised by a limited product offering and by low prices. Includes street stalls, street hawkers and foodservice kiosks where food is prepared in some way and served through a hatch or over a display counter to take away. Also includes kiosks and carts located externally or internally eg in shopping malls etc. As a rule, street stalls/kiosks outlets tend to be smaller than 100% home delivery/takeaway outlets, while menus are more limited, often (though certainly not always) with a greater emphasis on snack items, rather than full meals.
See all of our definitionsThis report originates from Passport, our Street Stalls/Kiosks research and analysis database.
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