Wider access to information easily available in short and direct videos on social media can help people to develop new interests and hobbies, and understand different cultures. The process of maturation and meat smoking, most commonly found in European culture, and later adopted by Americans, attracted some Brazilians to start their own production by smoking fresh meat.
Brazil’s seafood consumption is shaped by regional, cultural, and economic factors. Coastal areas show higher consumption due to better availability and ingrained cultural habits, while inland regions face challenges accessing fresh seafood despite extensive fish farming.
The health and wellness trend in Brazil is leading to the enrichment and fortification of packaged food, especially when it comes to protein. A trend which started in dairy, it expanded to other categories during 2024, highlighting the growing preoccupation of society with the intake of protein and other macro and micronutrients.
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Understand the latest market trends and future growth opportunities for the Processed Meat, Seafood and Alternatives to Meat industry in Brazil with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Processed Meat, Seafood and Alternatives to Meat industry in Brazil, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Processed Meat, Seafood and Alternatives to Meat
This is the aggregation of processed meat, processed seafood and meat and seafood substitutes.
See all of our definitionsThis report originates from Passport, our Processed Meat, Seafood and Alternatives to Meat research and analysis database.
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