Private labels is poised to maintain strong competition in the processed seafood and processed meat categories, particularly as retailers expand their offerings to include a wide range of products, from budget-friendly options to more premium selections. This diversity allows private labels to appeal to various consumer segments.
While meat and seafood substitutes showed flat retail value performance, a significant uptick is anticipated during the forecast period. This shift is partly driven by rising prices of traditional meat and seafood products, prompting some consumers to explore alternative options to save money.
In the current economic climate, consumers have increasingly switched between brands and leaned towards private label options in search of better value. This shift has been accompanied by shrinkflation - where brands reduce the size of their packaging instead of raising prices.
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Understand the latest market trends and future growth opportunities for the Processed Meat, Seafood and Alternatives to Meat industry in Colombia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Processed Meat, Seafood and Alternatives to Meat industry in Colombia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Processed Meat, Seafood and Alternatives to Meat
This is the aggregation of processed meat, processed seafood and meat and seafood substitutes.
See All of Our DefinitionsThis report originates from Passport, our Processed Meat, Seafood and Alternatives to Meat research and analysis database.
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