The category is set to witness moderate volume and value growth over the forecast period as consumption of packaged meat products is expected to grow once the economy resumes its usual upward trend. The shift towards chilled processed options will continue as consumer perceive this type of product to be of higher nutritional value.
Smoked meat products are expected to lose ground over the forecast period in Lithuania. Whilst these are traditional products in the country, concerns regarding their high salt and fat content will see consumers shifting to alternative, healthier products going forward.
The development of frozen options, such as frozen chicken nuggets, may be seen during the forecast period. Whilst Lithuanians do not have a tradition of having a supply of frozen meat products at home for daily consumption, they are increasingly influenced by global consumption trends and are also looking for convenience, especially urban consumers with busy lifestyles.
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Understand the latest market trends and future growth opportunities for the Processed Meat, Seafood and Alternatives to Meat industry in Lithuania with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Processed Meat, Seafood and Alternatives to Meat industry in Lithuania, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Processed Meat, Seafood and Alternatives to Meat
This is the aggregation of processed meat, processed seafood and meat and seafood substitutes.
See All of Our DefinitionsThis report originates from Passport, our Processed Meat, Seafood and Alternatives to Meat research and analysis database.
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