During the forecast period, demand for carbonates is expected to benefit from an anticipated economic recovery, increased urbanisation, and a revival of impulse purchasing and on-the-go consumption. As social interactions among Moroccan consumers increase, carbonates are likely to see greater consumption during these occasions.
The growing health awareness among Moroccan consumers is likely to pose a challenge for carbonates sales in the coming years. Concerns about weight gain, diabetes, and other chronic health issues have led many consumers to avoid beverages with added sugars, artificial sweeteners, and other unhealthy ingredients.
To maintain consumer interest and adapt to evolving preferences, carbonates manufacturers are likely to expand their portfolios with healthier options. Reduced sugar carbonates is projected to remain a key area of growth, as these products continue to appeal to health-conscious consumers.
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Understand the latest market trends and future growth opportunities for the Carbonates industry in Morocco with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Carbonates industry in Morocco, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Carbonates
Sweetened, non-alcoholic drinks containing carbon dioxide are included here. All carbonated products containing fruit juice (“sparkling juices”) are included here, unless they are tea-based (these are included in carbonated RTD tea) or carbonated Energy drinks, which are included in Energy Drinks. Carbonated bottled water is also excluded. Carbonates are an aggregation of cola carbonates and non-cola carbonates, whether regular or low calorie. Euromonitor International includes both naturally and artificially-sweetened carbonates.
See all of our definitionsThis report originates from Passport, our Carbonates research and analysis database.
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