While Uruguay’s economic recovery is expected to bolster consumption of reduced-sugar carbonates, the lingering effects of the recent water crisis are likely to sustain consumer preference for mineral and purified water in the short term, potentially impeding future growth in carbonates. At the same time, rising awareness about the health risks associated with excessive sugar consumption is driving demand for reduced-sugar variants.
Uruguayans have shown a growing interest in non-cola carbonates, particularly as mixers for alcoholic beverages such as gin and other distilled spirits, reflecting a post-pandemic resurgence in socialising. This trend has driven increased retail sales of tonic water, ginger ale, and other mixers, with both global and local brands expanding their offerings to meet demand.
B-brands and private label brands such as Ta-Ta are projected to maintain strong performance during the forecast period, catering to lower-income consumer groups. The expansion of Ta-Ta supermarkets is expected to drive further growth for its carbonates line, while Coca-Cola and PepsiCo will remain formidable competitors by rolling out value-oriented returnable family packs.
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Understand the latest market trends and future growth opportunities for the Carbonates industry in Uruguay with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Carbonates industry in Uruguay, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Carbonates
Sweetened, non-alcoholic drinks containing carbon dioxide are included here. All carbonated products containing fruit juice (“sparkling juices”) are included here, unless they are tea-based (these are included in carbonated RTD tea) or carbonated Energy drinks, which are included in Energy Drinks. Carbonated bottled water is also excluded. Carbonates are an aggregation of cola carbonates and non-cola carbonates, whether regular or low calorie. Euromonitor International includes both naturally and artificially-sweetened carbonates.
See all of our definitionsThis report originates from Passport, our Carbonates research and analysis database.
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