Meals and soups is expected to record a consistent performance in the forecast period. Demand for the category’s products - especially ready meals and meal kits – is likely to continue rising in the future, backed by population growth and busier lifestyles.
The current pace of new product developments will intensify during the forecast period. Meals and soups offers a large space for experimentation with development, and Gen Z consumers in particular are increasingly open to exploring new tastes, flavours and variants.
Ready meals will be home to greater innovation during the forecast period, driven mainly by developments within chilled ready meals. Increasingly busier lifestyles with more dual -income families will result in less time to cook, and with the high pace of innovation consumers will have access to more product varieties, including health and wellness products.
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Understand the latest market trends and future growth opportunities for the Meals and Soups industry in Canada with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
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Meals and Soups
This is the aggregation of ready meals, pizza, food kits, prepared salads, and soup. Includes: These are products that have had recipe 'skills' added to them by the manufacturer, resulting in a high degree of readiness, completion and convenience. Food kits is an exception where typically the extent of preparation is much shorter than other meal products; includes meal kits where consumers are to put together pre-portioned ingredients and cook with the guidance of recipe cards. Ready meals are generally accepted to be complete meals that require few or no extra ingredients. However, in the case of shelf stable ready meals, the term also encompasses meal 'centres’; for food kits, they do require a degree of cooking and preparation. As such, some meals may require cooking (ready-to-cook); others may simply need reheating, prior to serving (ready-to-eat). Excludes: Any products sold unpackaged and/or by weight, including food sold from a retail deli counter.
See All of Our DefinitionsThis report originates from Passport, our Meals and Soups research and analysis database.
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