Across the forecast period, supermarkets is predicted to record a retail sales rise at a current value CAGR of 3% (2024 constant value CAGR of 1%). Supermarkets successfully addressed the cost-of-living crisis and high inflation over the past two years, particularly by enhancing their value offerings through loyalty schemes and price-matching with discounters.
Across the forecast period, an increased amount of supermarkets are expected to utilise digital signage to reduce the reliance on paper and the chemicals typically involved in traditional signage. Additionally, QR codes will be increasingly utilised to provide customers with detailed information about the sourcing and sustainability of products.
BWG Foods, operator of Eurospar and SPAR, plans to open 60 new stores across the country over the next three years, which is an investment of approximately EUR65 million. This move will significantly expand SPAR and Eurospar's retail network, reaching over 500 supermarkets nationwide.
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Understand the latest market trends and future growth opportunities for the Supermarkets industry in Ireland with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Supermarkets industry in Ireland, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Supermarkets are chained or independent retail outlets with a selling space of between 400 and 2,500 square metres and with a primary focus on selling food/beverages/tobacco and other groceries. Supermarkets may also sell a selection of non-groceries, but the product mix is skewed towards grocery items. Example brands include Casino, Kroger, and Tesco. Exception: In some markets, primarily the US, Australia and Hong Kong, there are grocery retailer brands that operate outlets with a selling space of over 2,500 square metres, but offer only a very limited range of non-grocery merchandise or none at all. These brands are included in Supermarkets.
See all of our definitionsThis report originates from Passport, our Supermarkets research and analysis database.
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