The supermarkets channel is poised for continued growth, although operators are working within a challenging competitive landscape. Intense competition from discounters, convenience stores and online retailers will pressure margins and necessitate constant adaptation of product offerings.
Supermarkets retailers will create long-term purchasing alliances with the expectation that their cooperation will translate into stronger relationships with suppliers. As an example, in 2024 such alliances were created by Auchan and Intermarche and Topaz, Polska Grupa Supermarketów, Spolem Bialystok and SPS Handel.
Dino Polska plans to continue its organic growth strategy by increasing store density in existing regions and expanding into new areas. The goal is to achieve a similar store saturation level across the country.
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Understand the latest market trends and future growth opportunities for the Supermarkets industry in Poland with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Supermarkets industry in Poland, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Supermarkets are chained or independent retail outlets with a selling space of between 400 and 2,500 square metres and with a primary focus on selling food/beverages/tobacco and other groceries. Supermarkets may also sell a selection of non-groceries, but the product mix is skewed towards grocery items. Example brands include Casino, Kroger, and Tesco. Exception: In some markets, primarily the US, Australia and Hong Kong, there are grocery retailer brands that operate outlets with a selling space of over 2,500 square metres, but offer only a very limited range of non-grocery merchandise or none at all. These brands are included in Supermarkets.
See all of our definitionsThis report originates from Passport, our Supermarkets research and analysis database.
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