New Zealand’s heavy reliance on international olive oil supply presents challenges for the forecast period. With global scarcity in place, it will take time for the market to stabilise and return to previous volume levels, with an ongoing volume decline predicted for 2025.
In a highly competitive market, maintaining price differentiation will be essential across the forecast period. Consumers in New Zealand will become increasingly vigilant about their purchasing choices, with around 70% actively seeking healthy ingredients in foods and beverages.
Olive oil supply conditions are expected to remain consistent over the early forecast period, leading to continued increases in unit prices. Despite these price hikes, consumers are increasingly seeking healthy alternatives, which has led to the rise of various edible oils positioned as substitutes for traditional olive oil.
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Understand the latest market trends and future growth opportunities for the Edible Oils industry in New Zealand with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Edible Oils
This is the aggregation of olive oil and vegetable and seed oil (which comprises of corn oil, palm oil, rapeseed oil, soy oil, sunflower oil, and other edible oil). Please note blended oil that contain over 50% of one type of oil are categorised in that category, e.g. blended oil with 60% soy oil is categorised in soy oil; whereas blended oils with less than 50% of a specific type of oil are categorised in other edible oil. Includes: Pre-packaged edible oils products purchased by consumers through legally established retail channels. Excludes: Unpackaged/bulk oils, i.e. instances where consumers bring an empty container or plastic bag to be (re)filled with cooking oil. Example: Minyak curah in Indonesia.
See All of Our DefinitionsThis report originates from Passport, our Edible Oils research and analysis database.
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