Sportswear looks set to maintains small value growth over the forecast period, with ongoing sales supported by a lingering boost from the Paris Olympics. This has boosted the profile of France as a sporting destination, which could have a trickledown effect on sportswear, mainly with the local population.
Ongoing hybrid clothing styles will continue to attract consumer attention, such as seen with male consumers mixing high-end luxury apparel with sportswear to create unique looks. Such consumers will likely continue to seek brands such as Nike and adidas, especially for their “must-have” sneakers.
The use of Generative AI will continue to be a key trend, as will “sneakermania”. For example, as seen from Nike with its collection of 13 sneakers created using Generative AI at the Designboom exhibition at the Palais Brongniart in Paris in 2024.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Sportswear industry in France with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Sportswear industry in France, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Sportswear
Sportswear is an aggregation of performance, outdoor and sports-inspired clothing and footwear. Sportswear includes products designed for all ages including sportswear for children. Sportswear includes items across all clothing and footwear categories: shorts and trousers, dresses and skirts, tops, jumpers, jackets & coats, track suits/athletic sets, underwear, swimwear, hosiery, accessories including headwear, gloves, scarves. Please note sportwear is duplicated category and sports clothing and footwear products are also included across all relevant clothing and footwear categories.
See all of our definitionsThis report originates from Passport, our Sportswear research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!