Sales of depilatories in Kazakhstan are expected to see a modest decline in both volume and constant value terms (at 2024 prices) over the forecast period. An increasing number of consumers are turning to alternatives such as epilators and electric razors, which offer the convenience of dry or wet use, growing affordability, and easy availability - particularly through online platforms.
Consumers are increasingly seeking depilatory products formulated with natural or plant-based ingredients to minimise skin irritation and support overall skin health. Formulations free from harsh chemicals - such as synthetic fragrances - and enriched with soothing botanicals like aloe vera, camomile and coconut oil are gaining favour, particularly among those with sensitive skin or a preference for “clean” beauty solutions.
As alternative hair-removal methods gain traction, manufacturers will seek to stay competitive by developing specialised formulations tailored to specific body areas – such as the bikini line, legs and underarms - and refining applicators and packaging to enhance hygiene and ease of use. By integrating these improvements, depilatory brands will elevate the overall consumer experience and maintain their relevance in a market increasingly shaped by electric devices, salon treatments, and other professional alternatives.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Depilatories industry in Kazakhstan with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Depilatories industry in Kazakhstan, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Depilatories
This is the aggregation of women's pre-shave products, razors & blades and hair removers/bleaches.
See all of our definitionsThis report originates from Passport, our Depilatories research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!