Retail value (constant 2024 prices) sales of depilatories are expected to grow, albeit slowly, over the forecast period, as retail volume sales show a tendency to stagnate. Upward pressure on unit prices, but also grooming and hygiene needs and concerns are likely to remain key growth drivers.
Brand owners are expected to continue to offer products formulated with natural ingredients to address Swiss consumers’ quest for gentler formulations. For example, L’Arbre Vert (mostly known in home care) offers a range of depilatories that is promoted as respectful of the environment and the skin.
Innovation is expected in depilatories over the forecast period, notably through the skinification trend. Solutions that combine hair removal with skin exfoliation, moisturisation or even skin tone properties are likely to be developed and presented to Swiss consumers.
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Understand the latest market trends and future growth opportunities for the Depilatories industry in Switzerland with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Depilatories industry in Switzerland, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Depilatories
This is the aggregation of women's pre-shave products, razors & blades and hair removers/bleaches.
See all of our definitionsThis report originates from Passport, our Depilatories research and analysis database.
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