Waxing and other on-site professional services to remove hair are seeing greater interest, and clinics and spas providing such options are expanding rapidly across Thailand. Within this, prices are becoming more favourable as there is a growing range of available treatments and services to suit different budgets.
Though leading brands will retain their strong foothold in the competitive landscape, they will face intensified competition from small brands penetrating the market. Dorco is expected to expand within women’s razors and blades.
While store-based outlets carry mainly leading brands of products across women’s razors and blades and hair removers/bleaches, a much broader greater product variety is found via e-commerce platforms, most notably through e-commerce marketplaces like Shopee, Lazada and TikTok. Small brands are thus expected to focus heavily on the e-commerce channel when breaking into depilatories, leveraging product reviews and recommendations to gain attention and capture consumers.
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Understand the latest market trends and future growth opportunities for the Depilatories industry in Thailand with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Depilatories industry in Thailand, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Depilatories
This is the aggregation of women's pre-shave products, razors & blades and hair removers/bleaches.
See All of Our DefinitionsThis report originates from Passport, our Depilatories research and analysis database.
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