Consistent with trends across the wider packaged food market in Saudi Arabia, health concerns are becoming increasingly influential in sauces, dips and condiments. Several players already offer products with a health-oriented positioning, such as reduced fat and reduced salt variants.
Given the positive outlook for sauces, dips and condiments, it is expected leading retailers will continue to broaden their private label portfolios over the forecast period, consistent with trends across the market as a whole. New launches will also be encouraged by budget-conscious consumers, as many households will continue to feel the negative effects of recent macroeconomic challenges, such as rising inflation, and austerity measures associated with Vision 2030.
With mobile phone penetration in Saudi Arabia having reached maturity, many consumers are shifting towards using online platforms, rather than physical stores, for their food shopping. This trend was facilitated by the pandemic, alongside improvements around delivery.
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Sauces, Dips and Condiments
This is the aggregation of cooking ingredients and condiments, dips, pickled products, sauces, yeast-based spreads, and other sauces, dips and condiments. Excludes: Unpackaged/bulk sauces, dressings and condiments, such as unpackaged herbs and spice or instances where consumers bring an empty contained to be (re)filled. Excludes: Table salt, vinegar, baking ingredients, desiccated coconut, and cooking cream/milk/powder for cooking and baking.
See All of Our DefinitionsThis report originates from Passport, our Sauces, Dips and Condiments research and analysis database.
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