Post-pandemic, with Chileans socialising and engaging in outdoor activities more frequently, Chile is witnessing a significant increase in sports-related pursuits. This trend has gained momentum to become a notable feature of post-pandemic life.
The landscape of men's fashion in Chile has experienced a notable transformation, particularly within men’s outerwear. This evolution has been significantly influenced by the ever-shifting tides of global fashion trends.
Considering the ongoing inflationary challenges affecting the country and, notably, the subdued retail volume growth of menswear towards the end of the review period, a discernible trend towards more cost-effective alternatives among men has emerged, as highlighted in the retail shopping report by the Chilean Chamber of Commerce and Tourism. This shift has given rise to heightened demand for apparel from retailers that prioritise affordability, including prominent names such as Fashion’s Park, Tricot, and Corona, where a substantial proportion of their inventory comprises private label lines.
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Understand the latest market trends and future growth opportunities for the Menswear industry in Chile with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Menswear industry in Chile, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Menswear
This is the aggregation of men's outerwear and men's underwear, nightwear and swimwear.
See All of Our DefinitionsThis report originates from Passport, our Menswear research and analysis database.
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