Since the pandemic, the traditional return to office work has not materialised for many employees in Chile. Instead, a large number of companies have adopted and maintained remote or hybrid working models, a trend that continues to shape the employment landscape.
Sportswear remains a priority for Chilean men and continues to drive sales. This trend aligns with the increased physical activity observed in the country since the pandemic, as consumers seek a healthier lifestyle through sports.
Generation Z continues to display consumption behaviours that are shaping the industry in various ways. This environmentally-conscious generation is leaning towards second-hand clothing and resale, which companies such as Nostalgic and Vestuá are leveraging via both physical and online stores, particularly marketplaces.
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Understand the latest market trends and future growth opportunities for the Menswear industry in Chile with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Menswear industry in Chile, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Menswear
This is the aggregation of men's outerwear and men's underwear, nightwear and swimwear.
See all of our definitionsThis report originates from Passport, our Menswear research and analysis database.
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