Menswear in India is expected to grow at a mid-single-digit retail value CAGR at constant 2024 prices in the forecast period, driven by the changing lifestyle and wardrobe needs of Indian men. Traditionally dominated by formalwear, the category is now expanding to cater to a wide range of occasions, from hybrid work settings to leisure, fitness, social events, and everyday casual dressing.
The next phase of premiumisation in menswear in India is set to come from tier-2 and tier-3 cities, driven by rising disposable incomes, the growing influence of social media, and improved retail access. While metros have historically led fashion trends, a significant proportion of the emerging consumer base is now coming from smaller cities, where aspirations are rapidly evolving.
The demand for made-to-order clothing and tailoring services is expected to increase in the coming years, as an increasing number of Indian consumers are placing high value on personalisation. Men, especially working professionals, want to opt for clothing which provides individual designs and a better fit.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Menswear industry in India with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Menswear industry in India, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Menswear
This is the aggregation of men's outerwear and men's underwear, nightwear and swimwear.
See all of our definitionsThis report originates from Passport, our Menswear research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!