The World Bank’s 2024 forecast indicates that Vietnam’s GDP is anticipated to rise in the coming years, with projections of 6.0% for 2025, and 6.
Over the forecast period, sustainable menswear produced with green and recycled materials is expected to continue to receive attention from both manufacturers and consumers, due to the rise of the net zero lifestyle in the country. This has been promoted strongly by the government since Vietnam attended COP26 – the 26th United Nations Climate Change conference.
Over the forecast period, Vietnamese men are expected to show significant interest in online shopping through retail e-commerce, especially TikTok, due to regular discount campaigns and the convenience of this distribution channel. TikTok will continue to be an attractive platform for manufacturers to draw attention from Gen Z and other younger generations, due to its cost-effectiveness compared with offline or other online platforms, its large customer base, and the ease of access to the TikTok social network.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Menswear industry in Vietnam with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Menswear industry in Vietnam, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Menswear
This is the aggregation of men's outerwear and men's underwear, nightwear and swimwear.
See all of our definitionsThis report originates from Passport, our Menswear research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!