Rice is set to remain the largest segment within the rice, pasta, and noodles market in Saudi Arabia over the forecast period, given its integral role in many popular local dishes. However, as prices for rice continue to rise, consumers are likely to shift towards more affordable alternatives.
During the forecast period, the retail market for noodles is expected to experience robust volume growth, fuelled by increasing consumer demand for convenient, quick-to-prepare meal options. This trend is particularly pronounced among the working population and younger demographics, who are looking for meals that fit their busy lifestyles.
Retail e-commerce has emerged as an increasingly important distribution channel in Saudi Arabia, with consumers increasingly confident about shopping online. Furthermore, in the case of shelf-stable staple foods, such as rice, pasta, and noodles, there are fewer concerns about spoilage, damage, or use-by dates, which often impact demand for fresh and chilled items.
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Understand the latest market trends and future growth opportunities for the Rice, Pasta and Noodles industry in Saudi Arabia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Rice, Pasta and Noodles industry in Saudi Arabia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Rice, Pasta and Noodles
This is the aggregation of rice, noodles and pasta. Includes: Pre-packaged noodles. Excludes: Any noodles, pasta or rice bought loose, bulk and/or unpackaged. Excludes: Any noodle-based ready meals, which would be tracked under ready meals.
See all of our definitionsThis report originates from Passport, our Rice, Pasta and Noodles research and analysis database.
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