Brand manufacturers will likely continue to face increasing pressure from private label in rice, pasta and noodles over the forecast period despite prices stabilising. First, loyalty to retailer’s private label brands is high among Spaniards.
Consumers, particularly younger ones, are increasingly considering factors such as ingredient quality, nutritional value, and product sustainability when making their purchasing decisions, including when it comes to pasta. In response, companies are likely to place more emphasis on these elements over the forecast period and will likely invest in healthy, organic, premium, and sustainable products.
Rice, which is a mature and stable category in Spain, is projected to encounter stagnation during the forecast period with the category only projected to see modest growth in retail volume terms. Nevertheless, the strong rice tradition, especially in specific regions of Spain, such as Valencia, will continue to foster steady demand for this essential product.
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Understand the latest market trends and future growth opportunities for the Rice, Pasta and Noodles industry in Spain with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Rice, Pasta and Noodles industry in Spain, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Rice, Pasta and Noodles
This is the aggregation of rice, noodles and pasta. Includes: Pre-packaged noodles. Excludes: Any noodles, pasta or rice bought loose, bulk and/or unpackaged. Excludes: Any noodle-based ready meals, which would be tracked under ready meals.
See all of our definitionsThis report originates from Passport, our Rice, Pasta and Noodles research and analysis database.
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