Skin care in Serbia is poised for continued stable volume growth, driven by increasing consumer awareness and the introduction of new products. Social media platforms will remain integral to the promotion of skin care products, leveraging influencers and bloggers to educate and inspire young girls to adopt skin care routines.
Ingredient innovation is projected to maintain its importance in the skin care landscape, with consumers increasingly discerning about product efficacy. Producers will face the challenge of offering unique ingredients or combinations that demonstrate proven effectiveness to attract consumers.
Skin cycling is anticipated to gain further traction in 2024 and beyond, driven by consumer desires to maintain skin health amidst busy lifestyles. More consumers will incorporate additional steps and products into their skin care routines, such as serums and masks, contributing to increased demand and awareness.
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Understand the latest market trends and future growth opportunities for the Skin Care industry in Serbia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Skin Care industry in Serbia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Skin Care
This is the aggregation of facial care, body care, hand care and skin care sets/kits.
See All of Our DefinitionsThis report originates from Passport, our Skin Care research and analysis database.
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