Skin care is expected to enjoy rising sales in the forecast period with many Moroccan consumers increasing their spending on various skin care products that complement each other. Rising concerns over maintaining a healthy and youthful appearance, as well as new product developments, will help to sustain growth.
Facial care products are expected to thrive, mainly in premium dermocosmetics skin care, as women are seeking high-quality products with effective results to treat facial skin care problems. However, facial cleansers and body care will thrive mainly in mass skin care.
Mass anti-agers is expected to register a particularly dynamic sales performance over the forecast period, with the desire to look younger set to remain the primary motivation for many women to use skin care products on a daily basis. In particular, the affluent urban professionals who form the core consumer base for mass anti-agers are increasingly likely to begin using these products as early as when they are in their mid-30s in order to nourish the skin and minimise the chances that they will develop deep lines and wrinkles as they age.
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Understand the latest market trends and future growth opportunities for the Skin Care industry in Morocco with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Skin Care industry in Morocco, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Skin Care
This is the aggregation of facial care, body care, hand care and skin care sets/kits.
See All of Our DefinitionsThis report originates from Passport, our Skin Care research and analysis database.
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