Skin care in Thailand is expected to witness moderate volume and value growth in Thailand, reflecting the strong and growing local interest in skin health and appearance. Thailand’s skin care category will be heavily influenced by trends in Japan and South Korea ( J-Beauty and K-Beauty).
A digital-first approach will remain crucial as a key marketing tactic for skin care brands in Thailand over the forecast period. Social media platforms like Facebook, TikTok, Instagram, and LINE Shopping have become pivotal to driving sales in skin care.
More skin care brands are likely to enter Thailand due to its strong growth potential, while existing players will look to expand their distribution reach. Skin care is expected to see the entrance of more international brands over the forecast period, such as Banobagi, Biologique Recherche, Dermafora, Skintific, and The Ordinary.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Skin Care industry in Thailand with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Skin Care industry in Thailand, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Skin Care
This is the aggregation of facial care, body care, hand care and skin care sets/kits.
See all of our definitionsThis report originates from Passport, our Skin Care research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!