Skin care in Indonesia is poised for rapid retail value growth rates over the forecast period at constant 2024 prices, with strong increases anticipated across all categories. The high level of awareness of skin care trends and products, fuelled by the influence of social media and beauty-focused content, is likely to be a major growth driver.
Hybrid skin care products and minimalist skin care routines are expected to be key trends over the next five years, as Millennials and Gen Z seek simple but effective beauty routines. The concept of a minimalist skin care routine emphasises using less product for the best result.
Ingredients will be the most important aspect of skin care products in Indonesia moving forward, considering the rise in consumer awareness of different ingredients and their functions towards the end of the review period. When purchasing products, consumers will look beyond just the brand name, and also at the ingredients included, as they offer credibility to products.
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Understand the latest market trends and future growth opportunities for the Skin Care industry in Indonesia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Skin Care industry in Indonesia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Skin Care
This is the aggregation of facial care, body care, hand care and skin care sets/kits.
See all of our definitionsThis report originates from Passport, our Skin Care research and analysis database.
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