Local consumers are increasingly health conscious and beauty brands have been tapping into this opportunity by focusing more on “inner beauty” health-related products. This is also driven by the belief that beauty begins with overall health.
Some consumers in Hong Kong are increasingly interested in brands of skin care claiming greater efficacy as they are supported by scientific evidence. They seek solutions backed by dermatological research and clinical trials, while moving away from generic solutions and seeking personalised skin care regimens tailored to their specific skin concerns and conditions.
Local consumers are increasingly conscious of the environmental and the impact of their purchases, encouraging them to search for brands that prioritise sustainability, ethical sourcing, and cruelty-free practices. Organic skin care aligns with the growing emphasis on holistic wellbeing, with consumers drawn to products that are free from harmful chemicals and prioritise natural ingredients, as they are perceived as kinder to skin and overall health.
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Understand the latest market trends and future growth opportunities for the Skin Care industry in Hong Kong, China with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Skin Care industry in Hong Kong, China, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Skin Care
This is the aggregation of facial care, body care, hand care and skin care sets/kits.
See all of our definitionsThis report originates from Passport, our Skin Care research and analysis database.
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