One of the key drivers of skin care growth in the forecast period will be facial care products. Awareness among consumers of the importance of facial care has already been built.
A rising number of Portuguese consumers pay particular attention to product ingredients, appreciating natural, organic and vegan formulas. Consumers are also paying attention to products’ impact on the environment, looking for goods packaged in sustainable materials.
The entry and development of electronic devices in consumers' skin care routines will continue to be seen over the forecast period. The Foreo brand was a pioneer in this area, launching beauty devices aiming to cleanse, hydrate or firm the skin.
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Understand the latest market trends and future growth opportunities for the Skin Care industry in Portugal with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Skin Care industry in Portugal, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Skin Care
This is the aggregation of facial care, body care, hand care and skin care sets/kits.
See All of Our DefinitionsThis report originates from Passport, our Skin Care research and analysis database.
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