Energy drinks will register moderate volume growth over the forecast period. However, increasingly energy drinks are perceived as unhealthy due to their high sugar, as well as caffeine content.
A recent launch within flavoured sparkling bottled water could also pose a threat to energy drinks, as it has similar levels of caffeine. The Sparkling Ice brand launched Sparkling Ice + Energy in 2024, that is sugar-free and comes in three flavours, that is mango, tropical punch and berry blast.
Volume sales of energy drinks through the on-trade channel will continue to be low. Tourists visiting various hotels, restaurants, bars and nightclubs in Dominican Republic, especially foreign tourists, should provide a boost to sales.
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Understand the latest market trends and future growth opportunities for the Energy Drinks industry in Dominican Republic with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Energy Drinks
These are the aggregated total of regular and reduced sugar functional drinks designed to boost energy levels. Often lightly carbonated, these contain high levels of caffeine and a number of added water-soluble vitamins, most often a selection of B vitamins including niacin, pantothenic acid, vitamin B6, and vitamin B12. Ingredients can also include amino acids such as taurine and glucuronolactone, as well as herbal products such as guarana and ginseng. Can be carbonated or still. Leading brands in off-trade volume include Red Bull, Monster and RockStar. Glucose-based energy beverages such as Lucozade Energy are included here.
See all of our definitionsThis report originates from Passport, our Energy Drinks research and analysis database.
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