Consumers continue to believe that premium products offer higher quality than mass alternatives. However, many mass producers are now offering products with increasing quality, while maintaining cheaper prices.
Premium hair care will register healthy constant value growth over the forecast period, and in particular professional hair care - both through retail channels and hair salons. Many consumers indulged in high quality hair products during the pandemic and some of these consumers will continue this habit over the long term.
The most popular products within premium beauty and personal care are fragrances, with skin care and colour cosmetics also popular. Over the forecast period, premium skin care will register the higher constant value growth.
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Understand the latest market trends and future growth opportunities for the Premium Beauty and Personal Care industry in Azerbaijan with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Premium Beauty and Personal Care industry in Azerbaijan, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Premium Beauty and Personal Care
This is the aggregation of premium colour cosmetics, fragrances, deodorants, skin care, sun care, baby and child-specific products, bath and shower and hair care.
See All of Our DefinitionsThis report originates from Passport, our Premium Beauty and Personal Care research and analysis database.
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