Fragrances will continue to drive growth in premium beauty and personal care over the forecast period. As such, players will continue to launch new innovative scents in order to keep consumers interested.
Consumers will continue to believe that premium products offer higher quality than mass alternatives. However, many mass producers are now offering products with increasing quality, while maintaining cheaper prices.
Dermocosmetics will see high value growth, as health meets beauty. Consumers will be more health conscious and aware of how environmental factors such as sunlight and pollution can affect the skin.
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Understand the latest market trends and future growth opportunities for the Premium Beauty and Personal Care industry in Georgia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Premium Beauty and Personal Care industry in Georgia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Premium Beauty and Personal Care
This is the aggregation of premium colour cosmetics, fragrances, deodorants, skin care, sun care, baby and child-specific products, bath and shower and hair care.
See All of Our DefinitionsThis report originates from Passport, our Premium Beauty and Personal Care research and analysis database.
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